Investing can feel like riding a rollercoaster. Prices soar, then plummet, and emotions swing wildly along the way. But have you ever stopped to ask why markets behave this way and how your feelings play a role? Whether you’re trading stocks, crypto, NFTs, or even collectibles like Beanie Babies, the psychology behind market cycles remains remarkably consistent.
In this blog post, we’ll break down the 14 emotional stages of market cycles based on a detailed analysis from Whiteboard Finance. This guide will help you understand what’s really going on in the market and maybe even keep your cool when others are losing theirs. So, grab a coffee, and let’s dive into the fascinating psychology behind bull and bear markets.
Before jumping into the emotional phases, it’s important to understand what a market cycle is. Simply put, a market cycle is a pattern of price movements over time — rising prices during a bull market and falling prices during a bear market. These cycles repeat over and over across different assets and time periods.
The chart you’ll often see representing market cycles has:
Think of it like tracking a stock price over several years. The prices rise and fall, and investors’ emotions follow this ebb and flow.
Let’s explore each stage, from the initial disbelief after a crash to the euphoria of the peak, and then back down through panic and depression.
This is where many investors start after a major bear market. Even when prices start to recover, most people don’t believe the rally is real. They think the price spike is a “dead cat bounce” and expect the downturn to resume. For example, after the 2008 crash, many investors doubted the recovery.
Hope creeps in as prices begin to show signs of life. Investors start to think a recovery is possible, and maybe this rally will last. The market stabilizes and slowly climbs, sparking cautious optimism.
Prices are rising steadily now, and more investors jump on board. People feel confident that the upward trend is real and sustainable. This is the stage where many start to believe the worst is behind them.
Investors fully commit. They buy in, convinced the market will continue to grow. This belief often fuels further price increases as more money flows into the market.
This is where things get exciting. Investors start seeing real profits and feel great about their decisions. They talk about their investments openly, sometimes even bragging about their gains. This stage often attracts newcomers lured by stories of quick riches.
The peak of the bull market. Prices hit all-time highs, and investors feel invincible. They think they’re market geniuses and expect profits to keep skyrocketing. This stage is dangerous because it’s often when the market is most overvalued.
After the euphoria peak, prices begin to dip, but investors ignore the warning signs. They think the drop is just a minor setback — a pullback before prices climb even higher again.
As the market continues to fall, worry sets in. Investors start to question their decisions but hope for a quick rebound.
Despite clear evidence of a downtrend, many investors refuse to sell. They hold on to their investments, believing the market will turn around soon. Some of these investors might be right if they have a solid plan and patience.
Fear takes over as losses mount. Investors who came in late or without a plan start selling in a rush to prevent further losses. This is often when people sell low, locking in their losses.
This is the “giving up” phase. Investors throw in the towel, selling their assets in frustration or fear, driven by emotional rather than rational decisions. Prices often hit their lowest point here.
After capitulation, frustration boils over. Investors blame external factors—government policies, economic crises, or even conspiracy theories—for their losses.
The aftermath of losing money and hope. Investors feel regret, sadness, and sometimes shame for not exiting earlier or for falling for the hype.
The cycle completes when the market starts to recover, but investors once again don’t believe the rally is real. This skepticism sets the stage for the next cycle.
Knowing these emotional stages can help you avoid common pitfalls like panic selling or buying into euphoria. It’s easy to get swept up in the excitement or fear of the crowd, but being aware of this cycle allows you to take a step back and make smarter decisions.
For example, if you recognize you’re in the “panic” phase, you can remind yourself that markets often rebound after hitting lows. Conversely, if everyone around you is euphoric, it might be time to take profits or reassess your risk.
The 2008 financial crisis and subsequent recovery perfectly illustrate these stages. Many investors experienced disbelief and denial before finally capitulating, only to see the market rally strongly in the following years.
Bitcoin’s wild swings are a textbook example of these emotional phases. From disbelief during early years to euphoria during the 2017 and 2021 rallies, crypto investors have lived through the full cycle multiple times.
The recent hype around meme stocks like AMC and GameStop and NFTs reflects the thrill and euphoria phases. Many entered late, driven by FOMO (fear of missing out), only to panic and capitulate during market corrections.
While understanding market psychology helps with investing, protecting your financial future involves more than just smart trades. For example, life insurance can provide a safety net if something unexpected happens to you.
If someone depends on your income—whether it’s your kids, aging parents, or business partners—having proper life insurance coverage ensures they’re financially protected. Coverage through work often isn’t enough, so shopping around for personalized quotes can save you money and provide peace of mind.
Market cycles are as much about psychology as they are about economics or company fundamentals. Recognizing the 14 emotional stages can help you stay rational during the wild ride of investing.
Remember, every market boom and bust follows this pattern—from stocks and crypto to collectibles and beyond. If you can master your emotions, you’re already ahead of most investors.
So, where do you think we are right now in the current equities or crypto cycle? Drop your thoughts in the comments and let’s keep this conversation going!
Q: Can I predict the exact market bottom or top using these stages?
A: No, these stages help explain investor behavior but don’t predict exact timing. Use them as a guide, not a crystal ball.
Q: How can I avoid panic selling?
A: Have a long-term plan, diversify your portfolio, and remind yourself that downturns are normal.
Q: Is it bad to feel euphoria during a bull market?
A: Not necessarily, but be cautious. Euphoria often signals overvaluation, so consider taking profits or rebalancing.
Q: Do all markets follow these 14 stages?
A: Yes, this cycle applies broadly—from stocks and crypto to collectibles like Beanie Babies or tulips!
By understanding these emotional stages, you can navigate markets with confidence and build wealth more wisely. Happy investing!